Online Marketing Speaker – Trent Blizzard

Trent Blizzard teaches a full-day seminar on Google: All About Google. The hands-on workshop is focused on the hospitality industry in general, and the hotels, resort and property manager segments in particular. Attendees will learn how Google works: *Google Organic Search *Google Map / Local / Business Search *Google Video Search *Google News Search *Google Image Search *Google Adwords / PPC Search Also: *Industry Research *Tools for Keyword Research *How to Optimize your Website *How to Build Powerful Referral Links *Tools for Tracking Results *Tools for Spying on your Competitors *Creating a Strategy and Scorecard